Google Fi Parakeet toolkit

The task was to develop a toolkit for Pixel 9, Pixel 9 Pro, and Pixel 9 Pro XL, featuring templates for DG, RDA, Social, and SEM. This toolkit allows for easy swapping of devices, colors, and copy for any future Fi projects. Additionally, I created various storyboards for videos to showcase the device color family and key features, including Camera, Add Me, Circle to Search, and Gemini.&ne of the main challenges was displaying both the Pixel 9 Pro and Pixel 9 Pro XL within the same template while incorporating the device name in the headline without it dominating the layout. It was also crucial to ensure that neither device appeared more prominent than the other. Ultimately, we decided to use either "Pixel 9 Pro" or just the price in the headline for these combination templates, maintaining a balanced design without the headline overwhelming the space.

Pixel 9 Pre-Sale and On-Shelf (Generic)

15 second Video and storyboards: 1920x1080